Crafting a compelling corporate website
Corporate websites have multiple objectives. Appeal to investors. Attract top talent. Tell your story.
For your business to stand out among the competition, your website has to do more. But this doesn’t mean simply saying more. Rather than overcomplicating your content, quality corporate website copywriting can help your business connect with the audiences that matter. It can help you:
- Build a narrative around your brand
- Stand out with a distinctive and consistent tone of voice
- Meet the demands of search engine algorithms while appealing to key audiences
- Demonstrate expertise and build trust
- Connect, then convert
Making your corporate website content count
Communicating the value of your business through content can be tricky when your competitors are all trying to do the same. But it’s our bread and butter.
We’ll capture your tone and your values to ensure they resonate through your content, while demonstrating to your audiences how your business can help them solve real problems – because that’s the best way to attract (and hold) their attention.
"Stratton Craig has become a fundamental part of our marketing output. They have enabled us to maintain a steady stream of content that really speaks to our target audience, and the expanding scope of their work with us reflects that. The Stratton Craig team are great at what they do, punctual with what they promise, and I would recommend them to any businesses looking for expert copy services."
Corporate copywriters with a serious track record.
Our team of writers have delivered corporate website copywriting projects for some of the biggest B2B brands in the world. While each project is unique, with its own objectives and KPIs, the ingredients for success are not. That’s what we bring to the table.
Get In TouchHow can we work with you on your corporate website copywriting?
Expert writers. Whip-smart strategists. Responsive account managers. We’re equipped to deliver content on anything from large-scale website rebuilds and intranet content to streams of thought leadership and careers sites.
1. Research
Before we put pen to paper, we’ll get under the hood of your business to understand you and your mission, and how it translates to your digital content strategy. This can be done in a number of ways, from interviewing key stakeholders from across the business to reading existing resources. For large website projects, we can create content questionnaires to make the information gathering process efficient and scalable.
2. Samples
We’ll provide sample copy for your team to review so we’re fully aligned on our approach to your content.
3. Hands on deck
With tone, content and timelines agreed, we’ll deliver your corporate website copy to a scale and deadline that works for you. We can build a team of writers, steered by robust writing guidance, to meet the most demanding of timelines. And we can coordinate delivery timings to streamline the approval process.
We're experts in corporate website copywriting. So how can we help your business win with words?
Let us know below, and one of the team will get back to you within one business day
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